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Visual perception and the design of forms

20 October 2009
Screenshot of part of an electronic form that uses lots of pink.
<p>Above: This form uses a lot of colour. Is that a bad thing or a good thing? What do we need to know about colour when we design forms? Questions like these will be answered in Jessica's session.</p>

Thanks to many decades of research, we know a lot about how the human brain translates bits of light hitting our retinas into a cohesive image of the world around us. But how can we use this knowledge to lay out our forms in a way that maximises usability, efficiency and effectiveness?

In 2009 Jessica Enders, Principal of Formulate Information Design, developed a presentation to answer exactly this question. Presented at the Business Forms Management Association Symposium in the US in May, the talk was extremely well received. Now Jessica is bringing a streamlined version of the session to Web Standards Group in Sydney.

In this fun, enlightening and practical session, take a tour through the principles of visual perception that have direct relevance to the way people see and work with forms. With the help of a great mix of both good and bad real-world examples, you'll soon have the tools to make informed decisions about how forms—particularly those that are web-based or otherwise electronically-fillable—should be laid out.

When
6:30pm Wednesday 11 November 2009
Where
Level 4 rooftop room, Austraian Museum, corner of Park and College Streets, Sydney
More information and RSVP
November 2009 Sydney WSG meeting

For further information about anything in this news update contact:

Jessica Enders, Principal
(03) 9036 0263